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On (ONON)

Asset spotlight

What was said about On Holding

Creator calls, with the evidence to check them.

ONON · latest price

$37.36

as of 1d ago

See the track record Read the callsAdd holding

The YouTube conversation

What are creators saying?

Selected calls on file
Recorded calls
6
YouTube channels
1
Pending outcomes
0
  • 6 bullish
  • 0 bearish

30 / 90 days · price direction

Directional track record

Did price move in the direction of the call?

Separate from forecast accuracy.

30-day window

Direction matched: Not enough observations

2 matched

of 4 observed calls

Rate appears from 10 observations

0 waiting for the window

0 missing price evidence

Inspect the calls
Matched
2
Moved opposite
2
Flat
0
Waiting for the window
0
Missing price evidence
0
Average direction-adjusted move
-6.4%
Published calls on file
6
Excluded from this measurement
1
Additional calls grouped
1

One observation per creator, asset and UTC publication day. Conflicting directions on the same day are excluded. Flat observations stay in the denominator. Waiting windows and missing evidence are unknown outcomes.

Example measured calls

90-day window

Direction matched: Not enough observations

0 matched

of 2 observed calls

Rate appears from 10 observations

2 waiting for the window

0 missing price evidence

Inspect the calls
Matched
0
Moved opposite
2
Flat
0
Waiting for the window
2
Missing price evidence
0
Average direction-adjusted move
-17.5%
Published calls on file
6
Excluded from this measurement
1
Additional calls grouped
1

One observation per creator, asset and UTC publication day. Conflicting directions on the same day are excluded. Flat observations stay in the denominator. Waiting windows and missing evidence are unknown outcomes.

Example measured calls

How to read this

Direction is extracted by AI and may need correction. These fixed windows do not evaluate the creator’s own target or deadline. The entry is the first full market session after the source’s UTC publication date; we compare its close with the close 30 or 90 calendar days later, rolling a non-trading endpoint forward. Bullish calls match a rise; bearish calls match a fall. This is a price comparison, not a trading return.

How directional measurements work

Updated Nov 7, 2026

Forecast accuracy

Creators’ own targets and deadlines

—

nothing resolved yet

6 calls from 1 channel are on file for ONON. None have resolved yet, so there is no hit rate to report. None are still pending. The record leans bullish: 6 bullish and 0 bearish.

This is the weighted hit rate: a partial counts as half. It uses resolved forecasts, not the 30/90-day directional observations above.

How hit rates work

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Price & targets

Compare one creator’s call at a time.

  • Daily close
$29$32$36$39May 11Aug 8Nov 6
Recent daily closes through Nov 6, 2026. Price history is incomplete; gaps remain open.

No comparable price targets with a source date are on file. Read the calls below.

About this view

Price window: May 11, 2026–Nov 6, 2026. Yahoo Finance · daily closes. Prices and targets use split-adjusted units.

92 trading sessions are missing from this window. Lines break across missing sessions; one observation appears as a dot.

The recorded outcome follows the call’s original target, deadline and conditions. The price line shows daily closing observations.

6 calls lack a comparable target or source date. Find calls without targets in the creator archive.

Calls, by channel

Choose a creator to read their calls and source evidence.

Asymmetric Investing by Travis Hoium6 callsStrongly Bullish

Travis Hoium views On Holding as a phenomenal long-term compounder trading at a below-market valuation, citing raised medium-term guidance (high-teens revenue CAGR through 2029, 65%+ gross margins, 22% adjusted EBITDA margin), a new $1 billion buyback that could retire ~10% of shares, and expansion into soccer and golf as growth catalysts. He believes the combination of continued revenue growth, margin expansion, share count reduction, and potential multiple expansion make this an attractive long-term investment despite a rough 2026 stock performance.

Most recent thesisSep 22, 2026Source video

Travis Hoium views On Holding as a phenomenal long-term compounder trading at a below-market valuation, citing raised medium-term guidance (high-teens revenue CAGR through 2029, 65%+ gross margins, 22% adjusted EBITDA margin), a new $1 billion buyback that could retire ~10% of shares, and expansion into soccer and golf as growth catalysts. He believes the combination of continued revenue growth, margin expansion, share count reduction, and potential multiple expansion make this an attractive long-term investment despite a rough 2026 stock performance.

Earlier theses (3)
BullishAug 14, 2026Source

Travis argues On Holding's stock slump is a strategic tradeoff between growth and premium positioning, not a fundamental breakdown. He believes management's refusal to discount products protects long-term margin potential, and the recent selloff has made the stock more attractive on valuation.

BullishJul 24, 2026Source

He remains happy to own On because growth, pricing power, and margins look strong relative to the valuation. He cannot predict the next earnings reaction and accepts that the market may take time to recognize the business.

BullishJun 18, 2026Source

On Holding is a current Asymmetric Portfolio holding growing revenue over 20% annually with expanding gross margins driven by pricing power, trading at a discount to slower-growing peers like Nike. The host considers it vastly overlooked and a huge opportunity today.

BullNot scoredNo targetSep 22, 2026

“I think this is a phenomenal company and a phenomenal stock for investors who have a long-term view of the company.”

BullNot scored: conditionNo targetSep 22, 2026

“If this is a stock that goes to a 30 price to earnings multiple... this could be a 10x stock over the next decade.”

BullNot scoredNo targetAug 14, 2026

“Is this a buying opportunity? is one of that's at least on my short list to buy for the asymmetric portfolio over the next couple of months.”

BullNot scoredNo targetAug 14, 2026

“Sometimes the negative reactions like we had this week make a lot of sense short term but long-term the stock is actually more attractive t…”

BullNot scoredNo targetJul 24, 2026

“I I'm I'm happy to own this stock. Maybe it'll take uh maybe it'll take a while for the market to figure it out, but I don't see any weakne…”

BullNot scoredNo targetJun 18, 2026

“I think On Holding is vastly overlooked by the market, huge opportunity for investors today.”